For centuries, womanhood was framed through another’s eyes. But Miu Miu believes a woman’s story belongs to her alone. Disrupting history’s oldest visual tradition, fashion’s most unconventional voice returns the narrative to the subject inside the frame. Inviting her to step out.
NEW YORK FASHION WEEK
For its latest show, models step beyond gilded frames before taking the runway. It is a living expression of women stepping out of a man's story and into one authored by themselves.
Now You See Her
To launch, Miu Miu dresses female statues around the world in looks from the latest collection.
Digital
In partnership with major art museums, Miu Miu introduces exclusive Beyond The Frame audio tours within museum apps. People unlock narrated experiences from the perspective of history's most iconic muses.
IN-STORES
Miu Miu gives their stores a new look. Modeled after classical museums, we’re reframing what it is that should be oogled.